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"Dianna Deeney has launched a podcast that focuses on both the need and the 'how to' include quality and reliability in your design. Both entertaining and thoughtful, the shows are well done and worth subscribing."
Fred Schenkelberg, founder of Accendo Reliability
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I like talking with people in product design and the manufacturing industry. Contact me if you're interested in being interviewed and being a guest on the show.
Dianna Deeney looks at how speed and certainty can both carry teams into design fog — and offers a simple way to check whether a decision is connected to current learning.
When AI makes building cheap and fast, Ashley Roach explains how to avoid the build trap and make better product decisions.
I built an AI agent team to test concept development. The results were useful. But building the process into an AI product made one limitation clearer: useful AI outputs are not the same as the human alignment required for concept development. I created a cohort of AI agents to act as a cross-functional team for…
Design fog isn’t a single thing. When we talk about it on development teams, we usually mean: we didn’t define the problem, and we jumped. Framed that way, it sounds like a straightforward process breakdown. As if having one more checklist or another Stage-Gate review would fix it. But the fog runs deeper than process.…
A design can be technically perfect and still fail. Mike Fedorov explains the coordination layer between designs and what AI actually helps with.
A decision room carry problem can show up as rework, delays, or sluggish projects. It’s not structural, it’s cognitive.