Engineered for Quality

Streamlining Product Development Through Collaborative Design

Develop meaningful inputs that drive design-for-excellence ideas. Use our practical frameworks to facilitate discussions around design inputs, priorities, benefits, risks, and the use process.

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20+

Years Experience

Signature Frameworks

100+

Podcast Episodes

Pierce the Design Fog: Solve Your Toughest Product Development Challenges

Many teams struggle in the critical early phase of product development, known as the "fuzzy front end"

The 'Ta-da Flop'

Teams jump into designing solutions before fully understanding the problem. Weeks of design work is revealed, only to be picked apart because it doesn't meet customer needs or expectations.

Functional Silos & Poor Communication

Struggling to get timely buy-in and effective feedback from your cross-functional team. Silos hinder effective knowledge sharing and collaboration.

Wasted Time & Money

Chasing wild ideas or sitting in unproductive meetings leads to projects that stall, experience false starts, or result in too many costly prototypes.

Late Quality & Risk Analysis

Critical quality, reliability, or risk analyses catch up late in development, leading to unexpected problems, delays, and fighting fires when it's too late to easily change the design.

Unclear Design Inputs

Lacking the clear, fact-based design inputs needed early in development. Difficult to translate team knowledge and customer insights into concrete, actionable design inputs for engineering.

Confused concentrated mixed race woman dressed formally wearing big round eyeglasses being focused on her future project having some problems with it. Serious woman being busy at her workplace

These challenges prevent teams from achieving higher quality products, better relationships, and star performance. They lead to less successful projects, lower market shares, and worse customer ratings.

Signature Methodologies: The Foundation of Your Success

There is a more effective way. We provide the mindset, tools, and strategies to work effectively with your cross-functional team.

Quality during Design

Philosophy & Methodology

A philosophy that promotes strategic integration of quality and reliability methods early for improved decisions, team collaboration, and products customers love.

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By adopting Quality during Design, engineering organizations and teams can realize significant benefits:

Develop higher-quality products faster that customers will love because they are easy to use, dependable, and safe.
Enable teams to make more informed design decisions and avoid costly rework, delays, and "Ta-Da Flops" by addressing issues upfront.
Improve communication and collaboration across cross-functional teams, securing earlier buy-in and fostering team synergy.
Allow organizations to proactively identify and mitigate potential problems and risks early in development.

ADEPT Team Framework

Master Efficiency and Predictable Performance

A structured way to run your cross-functional team meetings. Designed to help diverse teams work together more effectively, ensure high-quality outcomes, and streamline engineering processes.

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Concept Space Model

Achieve Technical Clarity

A powerful template for teams to generate concept design ideas. It helps you improve how customers use and experience products by breaking down the customer experience.

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The Concept Space Model and its Focuses helps your team:

Develop a shared understanding: Everyone gets on the same page about the problem and potential solutions.
Align stakeholders: It brings together different people involved in the project to work towards a common goal.
Improve communication: Individuals will refine how they explain their ideas.
Shape strategic vision: Leaders can use it to create a clear and exciting direction for new products.
Innovate together: It encourages smooth teamwork, leading to unified problem-solving and new, innovative breakthroughs.

Providing a Comprehensive Solution, Scaled for You

Choose the engagement model that fits your needs

Engineering Coaching

Enhance Skills with Quality during Design

Refine your individual skills, streamline your design processes, and enhance product quality. Our coaching leverages the ADEPT Team Framework and Concept Space Model to help you excel.

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Cross-Functional Teams

Improve Collaboration & Empower Teams

Bridge communication gaps, achieve unified objectives, and accelerate innovation across diverse disciplines. We provide methodologies that ensure seamless collaboration.

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Strategic Consulting

Lead with Vision

Drive organizational performance, achieve strategic clarity, and optimize your engineering operations. Our consulting services empower leaders to implement systemic change.

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Dianna Deeney

Founder

Hi. I'm Dianna Deeney,

"I understand engineering and new product development. And I appreciate what the cross-functional teammates bring to design.

I've worked in industry, where products are manufactured, all along the line of product development: on the production floor as an operator, a process and project engineer, and as a quality and reliability engineer in new product development projects.

I've spotted what consistently trips up product development teams, like yours."

ASQ Certified Senior-Level Quality Professional

Engineer - BSME | IEEE Senior Member

Most Recent Podcasts and Blogs

Insights and practical advice from the field

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Engineered for Quality

Pierce the Design Fog: Solve Your Toughest Product Development Challenges

The 'Ta-da Flop'

Functional Silos & Poor Communication

Wasted Time & Money

Late Quality & Risk Analysis

Unclear Design Inputs

Signature Methodologies: The Foundation of Your Success

Quality during Design

ADEPT Team Framework

Concept Space Model

Providing a Comprehensive Solution, Scaled for You

Engineering Coaching

Cross-Functional Teams

Strategic Consulting

Hi. I'm Dianna Deeney,

Most Recent Podcasts and Blogs

Stop Risk Theater, Start Real Decisions

How to Choose Risk Tools That Actually Help Decisions

Is Your FMEA Worksheet Holding You Back? Tips from the Experts